LinkedIn is an American online economic and employment service available through websites and mobile apps. The website, which was launched on May 5, 2003, is primarily used for professional networking and career advancement, and it allows job seekers to upload their CVs and companies to post jobs.
The acronym for LinkedIn is LI.
What is LinkedIn?
LinkedIn is a great place for career and business professionals to network, find help and services, and connect with possible customers, clients, and partners. It’s perfect for home-based business owners, freelancers, and telecommuters because it can help them grow their business and career while also keeping them linked to the outside world.
LI members (both employees and employers) can build profiles and connect with one another in an online social network that can symbolize real-world professional ties.
Members can invite anyone (existing or non-existent) to become a connection.
LI can also be used to arrange offline events, join groups, write articles, publish job advertisements, upload images and videos, and do a variety of other things.
LinkedIn Overview
Since 2015, the majority of the company’s revenue has come from offering recruiters and sales professionals access to information on its users.
It has been a wholly owned subsidiary of Microsoft since December 2016.
LI has 774 million registered members from over 200 countries and territories as of September 2021.
LinkedIn is a social networking site dedicated to connecting career and business professionals.
By 2020, over 722 million professionals will be using LI to advance their careers and enterprises.
Unlike all the other social networks where you may “friend” anyone, it is all about developing strategic partnerships. As a result, the quantity of connections is less significant than the quality of connections. In fact, once you have 500 connections, it stops presenting your actual number of connections because it is about quality, not quantity.
The site has members from almost every country and sector imaginable. Many Fortune 500 executives, in fact, are on it. The site has advertising, however it is not as intrusive as on other social networking sites.
Similar to the “Six Degrees of Separation” concept, you begin by interacting with those you know and those who know you, and then establish a broader network via them for the aim of gaining resources, finding freelance work or clients, and forming alliances and collaborations.
LinkedIn is perfect for making contacts for freelance work, growing a customer base, finding possible partners, or simply keeping your career possibilities open.
Who should Join LinkedIn?
LinkedIn is a platform for those who want to succeed in their careers.
It is a forum for people from various professional backgrounds, such as small business owners, students, and job seekers.
How can you get started with LinkedIn?
To get started on LI, follow these steps:
Set up your profile
Signing up for LinkedIn and creating a profile is the best way to get started.
A thorough LinkedIn profile should include a synopsis of your professional experiences, connections, current and prospective companies, and recruiters.
You can highlight your career life, accomplishments, talents, and interests in your profile.
Develop your network
Your network is critical to unleashing the value of it. It will assist you in understanding what is going on in your industry and professional circle. Begin by adding family members, friends, former or present classmates, and coworkers to your network.
Find a job
If you’re looking for a job, you can begin your job search on LinkedIn. LI can help you investigate organizations and reach out to the recruiting community. You can also apply for jobs directly, bookmark job searches, and alert your contacts and recruiters that you’re looking for work.
Participate in discussions
Participating in discussions allows you to share your thoughts on pertinent issues and subjects with others. On LinkedIn, you can like and comment on topics and articles.
In LI Groups to interact with it and learn from others who share your interests, experiences, or goals.
Content for the post: Every day, millions of members visit LinkedIn to connect, learn, and share. With the content you share on LinkedIn, you can empower and educate your professional network.
How to Make Use of LinkedIn
Although it has its own platform and methodology that is distinct from other networks, learning how to use LI is no more difficult than learning how to use any other social networking site. Begin by establishing a personal LI account and profile.
However, networking on itis a very different story. Members will not be posting cat videos or images of what they ate for dinner. LI is a professional networking platform, therefore everything is focused on careers and business.
You’ll want to be professional as you establish your profile and seek contacts, endorsements, and referrals.
Sign Up for LinkedIn
LinkedIn is the world’s largest professional network, with hundreds of millions of members and continuously expanding. Our objective is to connect the world’s professionals in order to increase their productivity and success.
To join LI and create your profile, follow these steps:
- Go to the LinkedIn sign-up page.
- Enter your first and last name, email address, and a password.
Note: When creating a profile, you must enter your full name. As stated in our User Agreement, company names and pseudonyms are not permitted.
- Select Join Now.
- Follow any additional instructions.
Create a LinkedIn Profile
All you need to get started is a LinkedIn account.
You can also upgrade to one of LinkedIn’s paid subscriptions, which include Premium Career, Business Plus, LinkedIn Learning, Sales Navigator (three levels), and Recruiter Lite.
Many employees and home business owners can get by with just the basic free services, which include features such as:
- Having a professional profile that includes talents, experiences, and other information
- Limited visibility into who has viewed your profile
- Capability to browse 1,000 profiles every search
- Capability to save three searches
Some of these features are enhanced by upgrading, such as seeing more information about who has viewed your profile, the number of profiles each search, and the amount of searches.
Upgrades can also include extra features like InMail credits, which allow you to mail people who aren’t connected to you, and premium filters, which make searching faster and easier.
You can establish your own professional profile after signing up for a LI account, either free or premium.
Remember, this is a professional-oriented website, so make sure the information on your profile accurately portrays your firm or career.
LI is not the place to post lovely newborn photographs or party pics.
You can put the fundamentals of your résumé, an overview of yourself, your contact information, connections to your website or blog, prior employers, published books, and important projects in your profile.
Do not even fail to include a professional photo, as people are hesitant to engage with someone who doesn’t have one.
Because your LI profile functions similarly to a résumé or business card, it is primarily a marketing tool.
As a result, try creating a benefits-oriented profile so that potential partners can see the benefit of collaborating with you.
After you’ve finished your profile, you may publish it and start looking for “connections.”
A connection is someone you know or want to know.
Essentially, the goal is to make as many direct contacts as possible by expanding your professional circle and spreading out to include their relationships.
Your contacts can also introduce you to other professionals you may be interested in meeting.
Connections can also vouch for your abilities and make suggestions for you.
Login and Logout of Your Account
To sign in:
- If you already have a LinkedIn account, sign in from the login page at https://www.linkedin.com/uas/login.
- Enter the email address associated with your LinkedIn account as well as your password.
- Select Sign In.
Note: Don’t click the Join Now option if you already have an account and login in from www.linkedin.com. This may result in the creation of a duplicate account. Simply enter your email address and password at the top of the page, then click the Sign In button.
To sign out:
- On your LinkedIn homepage, click the Me symbol.
Choose Sign out.
LinkedIn Banner
Establishing a powerful LinkedIn profile is one approach to boost your visibility and gain additional professional possibilities. People frequently devote the majority of their efforts on documenting their professional successes in the “Experience” section. Unfortunately, the profile image and backdrop banner photo are frequently overlooked.
However, failing to carefully evaluate the picture on your LI profile is a mistake, especially since these photographs are what profile visitors view initially, giving that crucial first impression of your reputation and personal brand.
The background banner image, in particular, is not something that all users think about changing. Some people merely utilize the default image of the blue gradient with dots and lines, either because they are unaware that a custom image can be uploaded, are unable to do so, or simply do not know what image would be appropriate to use.
LinkedIn Background Image
Your LI backdrop banner photo should strengthen your identity and visually support the written sections of your profile. This image should convey your worth, abilities, and professional identity. “Your background image is an ideal area to highlight social proof or achievements,” says Omnidigit CEO Shashank Shalabh. “It’s all about branding on LinkedIn.” You can make a stronger impression with the correct messaging, both visual and textual.”
With this in mind, what kind of backdrop image can you use that isn’t too commercial, forced, or self-aggrandizing?
Build a Home Business using LinkedIn
LI can assist you in starting and growing a home business. It allows you to communicate and work with other professionals who are interested in exchanging business and industry expertise.
It is an effective technique for discovering those who can help your company succeed.
LI allows you to:
- Have an online resume and business card where potential clients, consumers, and joint venture partners may learn about and interact with you.
- Obtain online references and testimonials for your professional expertise and character.
- Obtain introductions to prospective clients, customers, and coworkers.
- Look through available job advertisements posted by LinkedIn members.
While you can browse the web for jobs on LinkedIn, the main advantage is that many job postings are exclusive to LinkedIn and are not listed elsewhere.
Those postings frequently demand you to have one or more LinkedIn recommendations.
Furthermore, someone in your LinkedIn network may already work there or know someone who does, enhancing your chances of getting an interview.
- Participate in discussions by joining various groups that fit with your interests.
- One option to welcome individuals to your network is to share a group with another LinkedIn member.
- Each group discussion has its own job board.
- Furthermore, it is a location where you can share your skills and develop the trust and rapport required to grow new clients and customers.
LI provides more than just a way to stay connected to the outside world.
Learning how to use LinkedIn and taking use of all it has to offer can establish stronger professional relationships and build your online reputation more effectively than most other social networking platforms.
LinkedIn: Jobs & Business News – App Description
Professionals, please join us!
With LI, the most trusted network and business community, you may find employment on one of the major social networking apps and online job market.
Make relationships with industry professionals in your town, keep up with business news, contact a recruiter, and find a new career.
Begin your job search and locate the ideal workplace for you, whether in a friendly office atmosphere or from the comfort of your own home if you work from home.
Find part-time, freelance, or full-time employment recruiting, as well as everything in between – you can quickly search for jobs using
You can use LinkedIn Recruiter and Recruiter Lite.
LinkedIn Recruiter and Recruiter Lite can be accessed from your LI homepage.
You can also bookmark https://www.linkedin.com/talent/home in the future to quickly and simply access Recruiter and Recruiter Lite.
To access Recruiter or Recruiter Lite from the LinkedIn homepage, follow these steps:
- On your LinkedIn homepage, click the Recruiter icon in the upper right corner.
- If the Recruiter icon isn’t visible, click the Work icon and then select Recruiter from the menu that displays.
- You will be routed to the Choose a contract page if you have access to more than one contract and/or an individual LinkedIn Job Posting account.
If you have Recruiter, click the Select button next to the specific Recruiter contract you want to view under Corporate.
Return to LinkedIn.com by hovering your cursor over your profile image in the top right corner of the page and selecting Go toLinkedIn.com.
IOS
LinkedIn Recruiter and LinkedIn Recruiter Lite can be accessed via the Recruiter mobile app on your iOS device.
Learn how to install the Recruiter mobile app and what features are available.
Please keep in mind that you will sign in to the Recruiter mobile app using the same email address and password that you use to access your own LinkedIn account.
Android
LinkedIn Recruiter and LinkedIn Recruiter Lite can be accessed via the Recruiter mobile app on your Android device.
Learn how to install the Recruiter mobile app and what features are available.
Please keep in mind that you will sign in to the Recruiter mobile app using the same email address and password that you use to access your own LinkedIn account.
LinkedIn Sales Navigator
LinkedIn Sales Navigator, which is accessible for individuals or groups, is the ideal LinkedIn version for sales people.
Sales Navigator includes a robust set of search options, enhanced insight into expanded networks, and customised algorithms to assist you in reaching the proper decision maker.
What exactly is the distinction between Premium Business and Sales Navigator?
LinkedIn Business is a paid subscription service that enhances an individual member’s LinkedIn experience.
LinkedIn Sales Navigator, which is accessible for individuals or groups, is the ideal LI version for sales people.
Sales Navigator includes a robust set of search options, enhanced insight into expanded networks, and customised algorithms to assist you in reaching the proper decision maker.
What is the cost of LinkedIn Premium?
LI Premium is available in four price tiers:
- Premium Career: $29.99 per month when billed annually
- Premium Business: $47.99 per month when billed annually
- Sales Navigator Professional: $64.99 per month when paid annually
- Recruiter Lite: costs $99.95 per month when invoiced annually.
Just keep in mind that the price of LI Premium does not include any applicable sales tax.
And if you do not pay annually, the plans are up to 20% more expensive!
Each tier has unique features.
However, since most LI users will be interested in Premium Career, you should budget $29.99 per month (or $239.88 per year for the yearly plan).
You may test LinkedIn Premium for free for one month.
This trial will give you a decent idea of how the features will assist you in your job search. However, many of the advantages are long-term, so keep that in mind.
Remember that whether you are a Premium user or not, you can still utilize LinkedIn for job searches successfully.
LinkedIn Premium Features
Let’s begin with the fundamental Premium Career features:
- Five monthly InMail messages
- View how many searches you appeared in and how many people saw your profile in the last 90 days.
- Applicant Perspective
- Additional information about advertised jobs and job suggestions from Top Applicant
- More wage details.
- On-demand access to learning videos
- Interview practice.
The first two features are perhaps the most appealing aspects of Premium Career.
Messaging other users without previously connecting with them (or being in the same group) is a significant advantage of LinkedIn Premium.
Here are the benefits of each level of LinkedIn Premium:
- Premium Business offers you access to more business information as well as limitless persons searches.
- You will also receive 15 InMail messages per month.
- Sales Navigator Pro includes extensive search filters, 50 InMail messages, the option to make notes on user profiles, and a plethora of sales tools.
- Recruiter Lite provides strong search capabilities, projects, and other recruiting-related services.
With this top tier, the number of InMail messages per month is increased to 30.
Remember that you can cancel your LinkedIn Premium subscription at any moment.
LinkedIn Premium Advantages
Because the majority of readers will be interested in Premium Career, we’ll concentrate on the advantages of that particular LinkedIn membership.
In a nutshell, Premium Career assists you in making connections and finding work.
That is what may make LI Premium worthwhile for you.
Premium Career’s InMail credits, visibility into who saw your profile, and more job information will all be very valuable if you’re looking for work.
InMail allows you to contact people who work at companies that interest you without first attempting to connect with them.
It’s an amazing networking tool.
If you haven’t connected with someone and see their profile without LinkedIn Premium, you’ll notice a padlock beside the Message option.
You won’t see the icon with InMail, which means you can communicate them even if you don’t have a connection.
The importance of knowing who has viewed your LI profile cannot be emphasized.
You can connect with those people, contact recruiters who have expressed interest, or use your InMail credits to offer assistance to those who appear to be valuable connections.
Additional employment information may or may not be relevant; while you’re browsing job postings, LinkedIn will tell you if you appear to be a good fit for a specific position.
FAQs
What is the price of LinkedIn Sales Navigator?
Sales Navigator Core costs $99.99* per month per seat or $959.88* per year per user.
What is the point of requiring my credit card for a free trial?
We require your payment details in order to provide a smooth Sales Navigator membership experience.
To avoid being charged, you can cancel at any time before your Sales Navigator trial finishes, and we’ll send you an email reminder 7 days before your free trial ends.
Is the LinkedIn premium subscription worth it in 2022?
Yes, LI premium is worthwhile, especially in 2022, when everyone is largely working from home and everything has just gone digital. LI has shown to be the most effective tool for connecting with professionals, colleagues, and other specialists in your field. Having the ability to message or search for anyone will allow you to maximize your outreach efforts. Furthermore, its premium can assist you in increasing your visibility.
